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February 3, 2013

Little X1 gives BMW more room to grow

(Continued)

The standard model X1 is well powered, with a four-cylinder engine aided by turbocharging that boosts output to 240 horsepower. Also available, a 3.0-liter in-line six-cylinder engine with turbocharger produces 300 horsepower. Both engines attach to an eight-speed automatic transmission that switches gears with whispering effectiveness.

Such qualities make the X1 a tempting package. As Emily Gallagher of Tulley summed it up, “it’s a BMW, but it starts under $35,000.”

The model is bringing new people into the dealership, she reported. Many of them are not prior luxury-car owners, but represent expanding business for BMW. Some of the trade-ins Gallagher has seen include the Subaru Outback all-terrain wagon, the expedition-ready Toyota FJ Cruiser, the Toyota Highlander SUV and the Honda CR-V, a popular mass-market compact crossover.

For their trades, such buyers get a prestigious and more exclusive automobile. BMW gets new business, selling more products while it retains its prestigious and exclusive aura.

Jeffrey Zygmont is an author of fiction and nonfiction books, and a long-time auto writer. Contact him at www.jeffreyzygmont.com.

2013 BMW X1 Vehicle type: 4-door, 5-passenger, rear- and all-wheel-drive compact crossover wagon Price range: $31,695 to $39,495 (plus options) Warranty: 4 years/50,000 miles basic warranty; 4 years/50,000 miles powertrain warranty; 12 years/unlimited miles corrosion warranty; 4 years/unlimited miles roadside assistance; 4 years/50,000 miles free scheduled maintenance Engine: 2.0-liter turbocharged I4 Power: 241 horsepower at 5,000 rpm; 258 lb.-ft. torque at 1250 rpm Transmission: 8-speed automatic Fuel economy: 24 mpg city; 34 mpg highway Wheelbase: 111 inches Length: 176 inches Width: 71 inches Height: 61 inches Weight: 3,527 pounds Fuel capacity: 16.6 gallons Turning circle: 38.8 feet

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